Dispatches.
Wild Signal’s guide to the citation economy.
Latest Dispatch
How to choose a GEO platform: what nine months of AI visibility data taught us
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GEO Fundamentals
- What is GEO (Generative Engine Optimization)?
- How to Improve AI Search Visibility
- What is AIO (AI Optimization)?
- What is the Citation Economy?
- What is AI Search Visibility?
- How to Rank in ChatGPT
- Struggling to Appear in LLM Responses? Here's What to Do.
- Why Citations Are the New Backlinks
- Why AI Search Rewards Structure Over Keywords
- What Makes Content Citable by AI?
- How to Optimize Content for AI Search Engines
- Do FAQs Help With AI Visibility?
- How Long GEO Takes to Show Results
- GEO vs. AEO: What's the Difference?
- What Should I Look for in a GEO Agency?
- What Is an AI Citation?
- No, SEO Isn't Dead.
AI Search Mechanics
- How Do Large Language Models Find Answers?
- Google's Universal Commerce Protocol Is the Checkout Layer AI Agents Were Missing
- Perplexity Computer Changes the Math on AI Search
- What Is WebMCP and How Do You Make Your Website AI-Agent Ready?
- What Happens When AI Can't Find a Good Source?
- How Training Data Shapes AI Recommendations
- How AI Handles Conflicting Information
- Why One GEO Strategy Does Not Fit All Models
- Why Different LLMs Trust Different Sources
- What Long-Term Memory in AI Systems Means for Brands
- What It Means When There Is Only One Answer
- How AI Search Affects Voice Assistants and Home Devices
- How AI Interprets Brand Authority
- Does It Matter When an Article Is Published for It to Be Cited?
Brand & PR for AI Discovery
- What AI Search Means for PR and Earned Media
- Google Just Made Reddit Required Reading. The Old Community Playbook Needs an LLM Layer.
- How to Get Your Brand Recommended by AI
- ChatGPT Has Ads Now. Here's What That Actually Changes.
- Why Platform Dependence Is Risky in the AI Era
- How Brands Should Prepare for AI Gatekeepers
- How Reddit, Forums, and Long-Form Reviews Influence AI Answers
- How PR Must Evolve for AI Discovery
- Why Is Reddit the Most Cited Thing on the Web?
- Is Paid Media Coming to AI?
- Does Paid Matter on AI Search?
- Does a Publishing Deal With OpenAI Impact GEO Relevance?
Measurement & Auditing
- How to Measure AI Search Visibility
- How to choose a GEO platform: what nine months of AI visibility data taught us
- Crawl-to-Refer Ratio Is the New CTR — Here's Why
- What Is Citation Rate in GEO?
- What Does Average Position Mean in AI Answers?
- How Data Gives GEO a Competitive Moat
- How to Audit Your Brand's AI Search Presence
- What Are the Main Measurements of GEO to Be Aware Of?